IDA GROVE, Iowa – Continuing to expand options for its customers, ShoreStation® has added the new JetStation floating PWC (personal watercraft) storage platform to its line of waterfront equipment. “It’s easy to see why these drive-on, drive-off platforms are so popular – it’s such an elegant, simple concept,” ShoreStation Director of Product Development Jon Devitt said. “We spent a lot of time on the design of our mooring kits to give them a clean look and make sure that they protect the vessel.” The attractive sand-beige colored JetStation is compatible with ShoreStation’s floating and stationary docks using the uniquely designed mooring kit that comes standard with the unit. The mooring options allow for side-mount or front-mount installation of a JetStation to the dock. Multiple JetStations can also be installed side-by-side for additional PWC storage. A universal mounting kit is also available for compatibility with other types of docks. A PWC can be driven right up onto a JetStation, allowing drivers and passengers easy access to and from the dock. With a 1,500-pound capacity, JetStations will accommodate a wide variety of PWC models, including the larger three-person machines. In addition, the adjustable inline rollers can be raised or lowered to fit different hull styles. Made of a durable, maintenance-free, poly material, JetStations are designed to last for years. The non-marking keel and in-line-rollers allow for easy loading and launching.

IDA GROVE, Iowa – ShoreStation® aluminum dock is now available with new maintenance-free Eon Marine® sideboards. Comprised of high-tech polymers, Eon Marine is a unique material that presents the realistic look of full grain wood in a long-term durable package. “Many of our customers want a maintenance-free aluminum dock, but they also love the look of natural wood,” said Don Rusch, ShoreStation’s vice president of marketing. “With these new Eon Marine sideboards they can now have both – durable aluminum decking with maintenance–free sideboards that that have that natural wood appearance.”The 100 percent synthetic Eon Marine sideboards are resistant to extreme temperatures, mildew, UV rays and insects, making them highly durable and long lasting. They will not warp, fade or rot and are boat-friendly with no outward bolts or fasteners that could cause damage. The new sideboards are the latest addition to ShoreStation’s popular aluminum dock. The aluminum deck planks are coated with a speckled-beige powder paint that remains cool to the touch on bright, sunny days. The finish also provides a non-skid surface free of splinters, sharp edges and nails. “We are so pleased with this Eon material,” said Rusch, “that we have taken the next step and developed some matching Eon dock accessories.” These new accessories include a Dock Bench and Swivel Chair that are both maintenance-free and feature built-in cup holders. ShoreStation aluminum dock with Eon Marine sideboards is backed by a ten year limited warranty.

IDA GROVE, Iowa - Already known for their premium-quality boat lifts and stationary dock, ShoreStation® introduces a new floating dock system. This includes a unique line of accessories that has been popular on the company's stationary dock system. ShoreStation's stationary dock along with its line of dock accessories, have been popular in the upper Midwest for over 10 years. Floating docks are used nationwide in areas where water levels fluctuate regularly, such as rivers and reservoirs. "This opens our products up to an entirely new group of consumers," said Don Rusch, ShoreStation's Vice President of Marketing. "We are very excited to introduce these folks to ShoreStation, and show them what we're all about." The modular design of ShoreStation's Floating Dock provides the ability to create unique, custom layouts that can be modified year after year. A full array of accessories is available and includes gear towers, lights, swivel chairs, bumpers, flag poles and benches. The polyethylene dock sections are designed for easy assembly onshore or in the water. The sand-beige color with wood-grain texture offers a stylish look as well as UV inhibitors that help protect against fading. ShoreStation Floating Dock is exceptionally stable and has a safe anti-skid surface. The extra-thick walls stand up to rough conditions and the poly material will not rust, rot, splinter, peel or corrode. ShoreStation has been selling boat lifts and dock systems since 1959. For more information on the complete line of ShoreStation waterfront equipment or to locate a dealer, visit shorestation.com or call 800-859-3028. ShoreStation is a division of Midwest Industries, Inc., located in Ida Grove, Iowa. Midwest Industries also manufactures ShoreLand'r® boat, PWC and ATV trailers.

The 2002 Genuine ShoreStation® Dock Line ShoreStation®, the leading producer of boat hoists and lakefront dock and recreation systems,introduces the Aluminum Dock to its Genuine ShoreStation Dock line for 2002.The new Aluminum Dock offers several distinct advantages over other available dock options using traditional wood or plastic materials. The aluminum planking is custom-extruded and features a non-skid baked-on powder-coated finish. This provides users with a non-slip finish that is cooler to the touch than wood or plastic, and is significantly more durable than either material over time. “Our aluminum planking is manufactured exclusively for Genuine ShoreStation Dock,” said Don Rusch, Marketing Manager for ShoreStation. “In addition to added durability, our powdercoated aluminum planking is seven to ten degrees cooler to the touch than other materials on a sunny 98 degree day. That’s a temperature decrease that is instantly recognizable.” Rusch also noted that users of the Aluminum Dock will never have to worry about splinters, loose nails or sharp edges cutting into their fun. Plus, the treated cedar side boards feature a soft, rolled edge that looks great, is gentle to the touch and protects the finish of boating equipment. The Aluminum Dock sits at the top of the Genuine ShoreStation Dock line, which also includes the Nostalgic Cedar Dock, and a host of available accessories. Genuine ShoreStation Dock accessories such as bench seating, lighted gear towers and more allow lake home owners to create a lakefront system that precisely meets their recreational needs today, yet retains the ability to be further customized to meet changing needs in the future. ShoreStation is also the leading manufacturer of boat and personal watercraft hoists, which integrate seamlessly with the Genuine ShoreStation Dock, further enhancing the utility of the lakefront system. With more than 50 models of hoists available, ShoreStation hoists can handle everything from a personal watercraft to a 15,000 pound cruiser. For more information on ShoreStation lakefront systems or to locate your nearest ShoreStation dealer, please visit www.shorestation.com. ShoreStation is a division of Midwest Industries, whose other brands include ShoreLand’r Boat, PWC and Utility trailers. Based in Ida Grove, Iowa, Midwest Industries is a family held corporation, which functions under the leadership of company founder and CEO Byron Godbersen.